A Beautiful New Chapter at Safy B’s… Welcome, Davines!

A Beautiful New Chapter at Safy B’s… Welcome, Davines!

We’re so excited to share something new with you…
Davines has officially landed at Safy B’s Salon! 🎉

If you’ve been in our chairs, you’ll know we’re really picky when it comes to the products we use. We want styling products that feel gorgeous, perform beautifully, and are kind to your hair and the planet. And Davines? Well, it ticks every single box — and then some.

💫 So, who are Davines?

Davines is a family-owned brand born in Parma, Italy in 1983. What started as a little research lab grew into one of the most respected names in the hair industry,  all thanks to their heart-led approach. Every product is crafted with care, using top-tier ingredients and cutting-edge science… but always with a deep respect for nature.

They’ve been doing the whole “sustainable beauty” thing long before it was cool — and today, they’re a certified B Corp, use 100% clean energy, and support regenerative farming. In short, they make hair products that are as good for the earth as they are for your blow-dry 💚

✨ Why we’ve chosen Davines for Safy B’s

We believe in giving our clients the best  not just in results, but in experience. Davines delivers all that with styling products that are a dream to work with.

Whether we’re creating lived-in texture, smoothing a sleek blow-dry, or defining curls, Davines styling products are lightweight, high-performance, and seriously luxurious. They don’t leave build-up, they smell divine, and they leave your hair feeling soft, healthy and alive.

Plus, the packaging looks SO good on your bathroom shelf 😉

🌿 It’s more than just a brand

What we love most about Davines is their mindset. They believe beauty should be positive, purposeful and personal — and that aligns perfectly with everything we try to create here at the salon.

From their iconic OI Oil to the new liquid texturizers, to custom haircare treatments and zero-waste refills, this brand gives us the tools to make your hair feel its best, every single day.

Our Sustainability Journey

Over the last year, we’ve been working behind the scenes to make Safy B’s more planet-friendly—and this is only the beginning.

We’re proud to be part of the Green Salon Collective, which means we:
🌱 Recycle your hair cuttings 
♻️ Responsibly dispose of foils
🧼 Reduce salon waste and avoid landfill wherever we can

Choosing Davines is another step in that journey. With their carbon-neutral production, 100% renewable energy, and eco-designed packaging, they align perfectly with the changes we’re making.

This isn’t about being perfect, it’s about doing our best. One bottle, one choice, one change at a time.

So next time you’re in the salon, ask us about the Davines range. We’ll help you find the perfect match for your hair type, styling goals and lifestyle.

We can’t wait for you to fall in love with it like we have 💕

 Love,

 the Safy B’s team 💕